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机经/预测 > 口语 > Part 1题库 > Part 1详情
Advertisements
Do you like advertisements on TV?
Oh no, TV is a purgatory. The TV advertisements today appear to be not only boring but also disturbing. They interrupt in the midst of our enjoyment of a game or a film. Most of the advertisement materials are irritating and of course of low taste. The presentation is mostly awkward and obscene.
绝不,电视简直就是炼狱。现在电视上的广告变得不仅仅是无聊了,而且还特别烦人。这些广告往往在我们欣赏比赛或电影时候的中间跳进来。大多数广告特别让人愤怒,当然品味还很低。这些广告的描述又傻又低俗。
What kind of advertisement do you like the most?
Word of mouth is hands down the BEST advertising. It's one of the most credible forms of advertising because every time peoplemake a recommendation, they have nothing to gain but the appreciation of those who are listening.
口碑绝对是最好的广告。这是最可信的广告方式之一,因为每当人们对一个产品做出评价时,他们除了能得到听者的感谢外,得不到任何其他好处。
Why do you think there are so many advertisements now?
Whether you do like them or not, whenever and wherever it's possible that you can meet them. For bizsellers, ad could be very helpful to promote their products. For acceptors, ads might show some latest information. To buy or not to buy, to be fond of or not, all depend on your decisions.
无论你是否喜欢广告,你都有可能随时随地遇到它们。对于那些销售人员来说,这也许对推销商品有帮助。对于接收者来说,广告或许能展示给他们最新的信息。买或者不买,喜欢或不喜欢,就取决于个人决策了。
How do you feel about advertisements?
I hate advertising because the people behind it are so good at making us feel or think a certain way. They are good at getting our attention and planting the seeds of emotion and through that they can convince us of non-truths: We're too old, too fat, too ugly, behind the times, unintelligent, our car is too slow, TV too small, couch too hard, x too y, y too x.
我讨厌广告,因为广告的策划者太擅长引导我们的思维了。他们擅长于抓取我们的注意力然后在情感上给我们种上一颗种子,然后他们就能迫使我们相信一些非事实,比如:我们太老、太胖、太丑、落伍、不聪明、车太慢、电视太小、沙发太硬、这个太那个、那个太这个……
Do advertisementsinfluence your choice about what to buy?
No. I don't let some schmucks tell me what I'm going to buy, cars, computers, or whatever. If I'm interested in a product, a car for example, I will look at the comments on linein advance, but I don't make a decision based on an advertisement.
不会的。我不需要一帮傻帽来告诉我该买什么,无论是汽车,电脑还是什么其他东西。如果我对一件商品有兴趣,比如一辆车,我会事先上网看看大家的评论,但我不会基于广告做出购买决策的。